The goal was to create a user friendly free weight squat and deadlift device that allowed athletes to perform max effort FREE WEIGHT squat/deadlift movements in the safest way possible.

As a former NFL overachieving athlete who suffered with debilitating back pain for over 20 years, it was personal for me to not only design an effective strength device that would not aggravate my back but I wanted something to also make me feel better.  After many years of development, trial and error, I am happy to say that I have accomplished this goal! The Squatmax-MD is the only belt squat device that provides a pure free weight movement and has also been proven by science to work the entire lower body musculature similar to a barbell squat.  Unlike with anchored to a fixed point belt squat machines (lever and cable), the Squatmax patented design allows the weight load to always be remain centered perfectly underneath the lifter's hips (a direct "vertical line of drive").  No other belt squat design on the market is able to do this.  

THE SQUATMAX-MD IS THE MOST EFFECTIVE BELT SQUAT DEVICE ON THE PLANET!

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Brian Henesey

Inventor of Squatmax-MD and TheHenny

Owner of Overachieve Sports Equipment

Head Trainer at Overachieve Sports

Former Professional Athlete (NFL)